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      Literature & Fiction Books > Classic Books
      Paperback Globalization and Culture: Global Melange Book
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      ISBN: 0742528022

      ISBN13: 9780742528024

      Globalization and Culture: Global Mélange

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      Format: Paperback

      Condition: Very Good

      $4.79
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      Book Overview

      Is there cultural life after the clash of civilizations and global McDonaldization? Internationally award-winning author Jan Nederveen Pieterse argues that what is taking place is the formation of a global m lange, a culture of hybridization. From this perspective on globalization, conflict may be mitigated and identity preserved if transformed. The book offers a comprehensive treatment of hybridization through a series of 14 conceptual tables embellished by textual analysis laced with tantalizing examples from around the world. This historically deep and geographically wide approach to globalization is just what is needed on the brink of more war bred by cultural misunderstanding.

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      Customer Reviews

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      Rated 5 stars
      Globalization and Culture

      By Thriftbooks.com User,

      I was very pleased with the whole process. I received the book very quickly and it was in excellent condition.

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      Rated 5 stars
      an excellent meta-view of globalization

      By Thriftbooks.com User,

      Pieterse presents a view of globalization that transcends the usual view that it has only begun in the last few decades. He sees globalization as a process that began when the first humans left Africa 75K years ago and that has only been accelerated in recent decades. By using the idea of hybridity as a working thesis, he argues that mixing and border crossing have been and remain important and unavoidable elements in cultural...

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