More than a cheap article of clothing, the T-shirt is a portable personal ad, its wearing declaring their political/musical/social affiliations for all the world to see. Since the 1960s the T-shirt has provided a forum for expression, where anti-war slogans mixed with early counter-culture classics such as "Keep on Truckin'," and tie-dye mingled with the debut of that hardy perennial, the tour T-shirt: album cover graphic on the front, venue details listed on the back. This book reflects the diverse and rich graphic culture that has arisen from the medium, considering its use in areas such as music, politics and fashion. Featuring photographs of T-shirts worn on the street, specially commissioned T-shirt graphics, T-shirt collections, and the best and coolest graphics from around the world, "300% Cotton" will appeal to designers, illustrators and art directors, as well as a general market of T-shirt enthusiasts and collectors.
As a big t-shirt lover, I picked up this book a couple weeks ago. The content features an impressive range of international shirt design and shirt designers. Nice mix of high-end graphic work, conceptual/arty stuff, etc. Book is very well designed, also. I'd recommend it to anyone who loves t-shirts or just contemporary design in general. (The first two in this series, 100% Cotton and 200% Cotton, are worthy pick-ups, also.)
ThriftBooks sells millions of used books at the lowest everyday prices. We personally assess every book's quality and offer rare, out-of-print treasures. We deliver the joy of reading in recyclable packaging with free standard shipping on US orders over $15. ThriftBooks.com. Read more. Spend less.