Google, Amazon, Facebook, and Alibaba have not become the world-leading companies in just 20 years because of technology, investment or hard work of the founders. The Internet was there for everyone. The investors who invested in Alibaba and Apple had more money than Jack Ma and Steve Jobs. I am sure many entrepreneurs in the world worked as hard as Jack Ma and Steve did. We don't know them today. The point to ponder is, what made these great people successful? In this book, I have explained it's the Customer-Oriented Mindset, which acted as a foundation in their success.To make the book, more exciting and easy to read, I have made 50 figures, an illustration of insights in the book, which you can use as a researcher, consultant and founder of some company to succeed in your domain.
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