![Paperback Absolut Sequel.: The Absolut Advertising Story Continues [With CDROM] Book](https://i.thriftbooks.com/api/imagehandler/m/3BD35E52548CD75CA3E880FD254777C169864F5D.jpeg)
Absolut Sequel.: The Absolut Advertising Story Continues [With CDROM]
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Book Overview
Absolut Sequel is the eagerly anticipated follow-up to the New York Times bestseller, Absolut Book . This companion volume provides a definitive illustrated history of the last ten years of one of the... This description may be from another edition of this product.
Format:Paperback
Language:English
ISBN:0794603319
ISBN13:9780794603311
Release Date:October 2005
Publisher:Periplus Editions
Length:267 Pages
Weight:3.20 lbs.
Dimensions:0.7" x 9.2" x 11.6"
Customer Reviews
3 ratings
Fun Book Where the Story Continues
Published by Thriftbooks.com User , 17 years ago
While I am not a drinker, I have always been impressed with the Absolut advertising program and its success. Absolut has set an example for product marketing to the extent that drinkers and non-drinkers have enjoyed the ads and take a moment to look. The successful advertising program has most likely made Absolut a known brand. The Sequel continues with the more recent ads. Having the first book I always wondered if there would be a Sequel. For anyone interested in art and advertising both books are an excellent source of inspiration.
cool book
Published by Thriftbooks.com User , 18 years ago
the book is good for absolut collectors. I suggest to have it. regards
Absolut Necessity.
Published by Thriftbooks.com User , 19 years ago
This book is an Absolut MUST for any coffee table. Full of very informative stories about a lot of the ads and different campains that were released over the last 10 years or so. And it has a wonderful section dedicated to the fans of the ad campaign and all stuff Absolut.
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