Achieving Customer Mindshare Through Advertising: Industry Leaders on Creating Awareness, Making a Lasting Impression, and Achieving Bottom-line Results (Inside the Minds)

By Charles Weaver, Christopher Ray, Chris Houchens

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Format:Hardcover

Language:English

ISBN:1596227583

ISBN13:9781596227583

Release Date:January 2007

Publisher:Not Avail

Length:148 Pages

Related Subjects

Business Business & Investing

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Achieving Customer Mindshare Through Advertising: Industry Leaders on Creating Awareness, Making a Lasting Impression, and Achieving Bottom-line Results (Inside the Minds)

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