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Book Overview
The show will go on, but it won't matter if no one is there to watch it. Populating the audience falls to people in advertising and marking, who generate publicity that is both free and purchased. This book focuses on some of the methods of these key people on whom the success of the show depends.
Format:Paperback
Language:English
ISBN:1502634309
ISBN13:9781502634306
Release Date:December 2017
Publisher:Cavendish Square Publishing
Length:96 Pages
Weight:0.40 lbs.
Dimensions:0.2" x 5.9" x 8.9"
Age Range:12 to 17 years
Grade Range:Grades 7 to 12
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