Answering Questions: Methodology for Determining Cognitive and Communicative Processes in Survey Research

by Norbert Schwarz and Seymour Sudman

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Book Overview

In Answering Questions the authors present a summary of the latest research on the techniques and methods used for uncovering the cognitive and communicative processes used in answering survey questions. Those in the fields of social and behavioral science, survey and marketing research, personnel and program evaluation, psychological and educational testing, and a variety of other fields will find this a practical, useful resource.

Format:Hardcover

Language:English

ISBN:0787901458

ISBN13:9780787901455

Release Date:September 1995

Publisher:John Wiley & Sons

Length:469 Pages

Weight:1.75 lbs.

Dimensions:1.6" x 6.3" x 9.3"

Related Subjects

Behavioral Psychology Behavioral Sciences Clinical Cognitive Health, Fitness & Dieting Health, Fitness & Dieting Humanities Medical Medical Books Mental Health

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Answering Questions: Methodology for Determining Cognitive and Communicative Processes in Survey Research

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