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Paperback Business 2000: Advertising Book

ISBN: 0538698705

ISBN13: 9780538698702

Business 2000: Advertising

This exciting new instructional program provides instructors with the greatest flexibility to deliver business content using a modular format. Instructors can create their own business courses by combining several modules to form one-semester or two-semester courses. Or, they may "plug and play" topics to enhance more traditional business courses. Instructors will find that the "Reader's Digest" versions of their traditional course offerings help provide content in areas where there are too few students to field an entire course.

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Format: Paperback

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