Business Research Methods
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Book Overview
Business Research Methods, Third Edition, is a practical and comprehensive guide for business and management students embarking on research projects. The authors, along with students and supervisors, draw on their own experiences so that students can take note of real-world professional tips for success and avoid making common mistakes. Each chapter is filled with examples that provide context for the theories and concepts being discussed. In addition, "Student Experience" features offer helpful advice on successful research strategies and potential pitfalls. A Companion Website offers resources for both students and instructors.
Format:Paperback
Language:English
ISBN:0199583404
ISBN13:9780199583409
Release Date:June 2011
Publisher:Oxford University Press, USA
Length:808 Pages
Weight:3.80 lbs.
Dimensions:1.3" x 10.4" x 7.7"
Customer Reviews
1 rating
Opinion about the book
Published by Thriftbooks.com User , 16 years ago
The subject is boring and you will bear in mind very dull pictures before you actually start reading the book. The first 3 Chapters might give you boring impression, but it is because the platform of the subject has to be revealed even if it is not that exciting. Further chapters are REALLY Good. It is actually the handbook for conducting business research - from the very formulation of your research question till the very end, hypothesis acception or rejection. Moreover, I was advised by many PhD students to use this book while writing my research paper. The book does have all the features stated on the back page of the book. It is not only theoretical guideline but also practical handbook which has answers almost to all your questions. I really like it.
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