Cases in Consumer Behavior

by Houghton Mifflin, (Houghton Mifflin C Houghton Mifflin Co, HMCO, et al.

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This casebook can supplement any Consumer Behavior course. Thirteen cases have been drawn various Houghton Mifflin Business titles. In addition, the casebook features four new cases that focus on... This description may be from another edition of this product.

Format:Paperback

Language:English

ISBN:0618441557

ISBN13:9780618441556

Release Date:November 2003

Publisher:Cengage Learning

Length:192 Pages

Weight:0.70 lbs.

Dimensions:0.3" x 7.9" x 9.7"

Related Subjects

Business Business & Investing Economics

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