Changing the Playbook: How Power, Profit, and Politics Transformed College Sports
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"In Changing the Playbook, Howard P. Chudacoff delves into the background and what-ifs surrounding seven defining moments that redefined college sports. These changes involved fundamental issues--race and gender, profit and power--that reflected societal tensions and, in many cases, remain pertinent today: the failed 1950 effort to pass a Sanity Code regulating payments to football players;the thorny racial integration of university sports programs;the boom in television money;the 1984 Supreme Court decision that settled who could control skyrocketing media revenues;Title IX's transformation of women's athletics;the cheating, eligibility, and recruitment scandals that tarnished college sports in the 1980s and 1990s;the ongoing controversy over paying student athletes a share of the enormous moneys harvested by schools and athletic departments.
A thought-provoking journey into the whos and whys of college sports history, Changing the Playbook reveals how the turning points of yesterday and today will impact tomorrow."
Format:Paperback
Language:English
ISBN:0252081323
ISBN13:9780252081323
Release Date:December 2015
Publisher:University of Illinois Press
Length:216 Pages
Weight:0.75 lbs.
Dimensions:0.7" x 5.9" x 8.9"
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