For real estate agents and brokers the power of the Internet to put consumers in the driver's seat is a business reality they must face. Homebuyers and sellers have a wealth of free resources... This description may be from another edition of this product.
Much has been written about how technology will change the real estate business. This book concentrates on harnessing technology to work for you. The book offeres advice on creating your tech business model and how you can use it to provide better service to clients and to survive for the long haul. Both authors have great insight into the real estate business and are also worth hearing as speakers. A must for the tech savy Realtor.
Click & Close
Published by Thriftbooks.com User , 24 years ago
Sherry and Tucillo not only understand the real estate industry's problems, they offer a cogent plan to fix it. This book should be required reading for every Realtor(r)Association Executive and every Sales or Broker Associate. What a "novel" idea: The consumer's wants and needs are what really matter.
A must-read for the 21st century broker!
Published by Thriftbooks.com User , 24 years ago
This book is the real estate brokerage "owners manual" for the next five years. Tuccillo and Sherry are right on target with their vision of the future. They not only talk about today's empowered consumer, they prove how much they are in control of our industry. "Click and Close" is a step by step plan to meet those consumers on their ground.
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