Consumer Research for Museum Marketers: Audience Insights Money Can't Buy

by Margot A. Wallace

No Customer Reviews

Select Format

Select Condition

Book Overview

Consumer Research for Museum Marketers creatively instructs museum staff on how to study their visitors to make their museums, exhibits, and programs more appealing for all segments of the public. The author's approach explains how all museum personnel can participate in valuable consumer research without breaking the bank on expensive studies.

Format:Paperback

Language:English

ISBN:0759118094

ISBN13:9780759118096

Release Date:January 2010

Publisher:Altamira Press

Length:160 Pages

Weight:0.70 lbs.

Dimensions:0.7" x 5.9" x 8.8"

Related Subjects

Business Business & Investing Economics

Customer Reviews

0 rating

Write a review

ThriftBooks sells millions of used books at the lowest everyday prices. We personally assess every book's quality and offer rare, out-of-print treasures. We deliver the joy of reading in recyclable packaging with free standard shipping on US orders over $15. ThriftBooks.com. Read more. Spend less.

Copyright © 2025 Thriftbooks.com Terms of Use | Privacy Policy | Do Not Sell/Share My Personal Information | Cookie Policy | Cookie Preferences | Accessibility Statement
ThriftBooks ^® and the ThriftBooks ^® logo are registered trademarks of Thrift Books Global, LLC

Consumer Research for Museum Marketers: Audience Insights Money Can't Buy

Select Format

Select Condition

Recommended

Book Overview

Customer Reviews

Popular Categories

Website

My Account

Partnerships

Quick Help

About Us

Follow Us