Corporate Tragedies: Product Tampering, Sabotage, and Other Catastrophes
The recent Tylenol nightmare illustrates one type of tragedy faced by corporations in the modern world, where acts of terrorism, sabotage, and psychopathology are now commonplace occurences. This... This description may be from another edition of this product.
Format:Hardcover
Language:English
ISBN:0030641047
ISBN13:9780030641046
Release Date:January 1984
Publisher:Praeger Publishers
Length:176 Pages
Weight:0.90 lbs.
Related Subjects
Business Business & Investing Economics Industries & Professions Management & LeadershipCustomer Reviews
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WHY THE TYLENOL CRISIS CHANGED AMERICA
Published by Thriftbooks.com User , 19 years ago
Written by two of the top academics and gurus in the business -- this book was among their first and shows why the Tylenol Crisis changed not only how America Companies handle crisis but how packaging is done for packaged goods, pharmacy and more in America and around the world. Mitroff is a professor at USC and head of a Crisis Center-- a brilliant media commentator with insight into the future crucial to every company big or small-- this is a classic book and deserves to be on your bookshelf especially if you are producing goods for mass consumption.
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