Creating the Marketing Experience: New Strategies for Building Relationships with Your Target Market

by Joe Marconi

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To promote products effectively and optimise results, marketers must use all of the tools at their disposal in an integrated plan. Noting that marketing productivity is in decline due to saturation of... This description may be from another edition of this product.

Format:Hardcover

Language:English

ISBN:0324205449

ISBN13:9780324205442

Release Date:August 2005

Publisher:Thomson

Length:335 Pages

Weight:1.53 lbs.

Dimensions:1.2" x 6.3" x 9.4"

Related Subjects

Business Business & Finance Business & Investing Economics Education Industries & Professions Instruction Methods Marketing Marketing & Sales Pedagogy

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Creating the Marketing Experience: New Strategies for Building Relationships with Your Target Market

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