Diffusion Von Innovationen: Das Beispiel Voice Over IP [German]

by Jan Wirsam and Michael Hensel

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Michael Hensel und Jan Wirsam analysieren und bewerten unterschiedliche Diffusionsmodelle und pr fen ihre Anwendbarkeit auf VoIP. Entsprechend der Modellanalyse werden Erkenntnisse in Bezug auf die Technologieauswahl abgeleitet und auf strategisch-taktischer Ebene Denkanst e in Form von absatzpolitischen berlegungen angeboten.

Format:Paperback

Language:German

ISBN:383491245X

ISBN13:9783834912459

Release Date:August 2008

Publisher:Gabler Verlag

Length:137 Pages

Weight:0.43 lbs.

Dimensions:0.3" x 5.8" x 8.3"

Related Subjects

Business Business & Investing Economics

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Diffusion Von Innovationen: Das Beispiel Voice Over IP [German]

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