Electronic Media: Then, Now, and Later
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With a unique focus on technology and the Internet, Electronic Media: Then, Now, Later keeps students abreast of emerging changes in the broadcasting field today. This text provides students with the information they need to understand past, present and future trends in the broadcasting industry by using a unique "See it Then, See it Now, See it Later" chapter structure. Electronic Media: Then, Now, Later covers trends in technology and new media and has one of the best and most understandable discussions of the ratings process in the field today. A companion web site provides graphic and animated depictions of how communication technologies work, further discussion of topics introduced in the text, and continually updated information to keep the text fresh and at the forefront of current events in the industry.
Format:Paperback
Language:English
ISBN:0205345301
ISBN13:9780205345304
Release Date:October 2003
Publisher:Routledge
Length:384 Pages
Weight:1.75 lbs.
Dimensions:0.6" x 8.4" x 10.9"
Related Subjects
Communication Communication & Journalism Communication & Media Studies Communications Computer Science Computers Computers & Technology Data in the Enterprise Electrical & Electronics Engineering Humor & Entertainment Linguistics Media Studies Multimedia Information Systems Networking Politics & Social Sciences Social Sciences Software Engineering Textbooks Words, Language & GrammarCustomer Reviews
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