Shows how managers can structure their activities and investment base to obtain the highest possible ROI. * Examines essential concepts of ROI, including the advantages of using certain techniques and the limitations associated with them. * Shows how to calculate and use EVA, MVA and other residual measures. * Suggests procedures to evaluate ROIT and other high-tech investment options. * Written in a user-friendly style with many real-world examples and best practices.
Book provides excellent discussion of measures and ROI
Published by Thriftbooks.com User , 22 years ago
This is the second Essentials book I purchased in the series and I can't rave enough about them. In my management position in one of the top financial industries, I need to understand what is going on but I don't need the technical details so many other books get into. These book provide great coverage on important topics -- they really help be to understand. I heard about and had a slight grasp on the use of ROI and other measures from my work, but I didn't really understand it until I read this book. A must have for any professional--I'm recommending it to my colleagues too!
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