Exploring Web Marketing and Project Management Interactive Workbook
*Develop an Internet business strategy *Build a winning project team *Work toward your Webmaster Certification Total Management Strategies for Web-based Projects. Written by Donald Emerick and Kim... This description may be from another edition of this product.
Format:Paperback
Language:English
ISBN:0130163961
ISBN13:9780130163967
Release Date:January 2000
Publisher:Prentice Hall PTR
Length:682 Pages
Weight:2.96 lbs.
Dimensions:1.9" x 7.0" x 9.3"
Related Subjects
Business Business & Finance Business & Investing Business & Management Computer Science Computers Computers & Technology E-Commerce Engineering Industrial Engineering Industrial, Manufacturing & Operational Systems Industries & Professions Internet & Networking Networking Networks, Protocols & APIs PMP Exam Project Management Textbooks Web Development & Design Web Marketing Web ServicesCustomer Reviews
2 ratings
Excellent - For experts and beginners alike!
Published by Thriftbooks.com User , 23 years ago
This book was very well organized and written from the perspective of professionals out in the field dealing with project management and marketing problems every day. A great read for those who are starting out in the web industry and for those who wish to examine their business strategies and practices.
A Practical approach to managing Web Business
Published by Thriftbooks.com User , 24 years ago
A good source of practical information on doing business on the net and managing the enterprise. Usually people focus entirely on marketing and forget the key aspects of Project management. This book highlights - through its various case studies - the importance of Project Management and how this can be done. An informative section - workbook approach helps the reader guide through the various practicalities involved in setting up an e-shop. The thing missing in this book is the finance aspect involved in an e-business. Overall a must read for people trying to venture on the portal scene.
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