Extraordinary Guarantees: A New Way to Build Quality Throughout Your Company and Ensure Satisfaction for Your Customers
"One of the best contributions a marketing department can make to a quality improvement program is to guarantee customer satisfaction beyond the ordinary. Christopher Hart shows how to do... This description may be from another edition of this product.
Format:Hardcover
Language:English
ISBN:0814450644
ISBN13:9780814450642
Release Date:January 1993
Publisher:Amacom
Length:176 Pages
Weight:1.05 lbs.
Dimensions:0.9" x 6.2" x 9.3"
Customer Reviews
1 rating
This extraordinay book is really an A+
Published by Thriftbooks.com User , 26 years ago
I used this superb book at the company where I work to help devise a risky, previously unheard-of guarantee. The guarantee has helped our sales to growth extraordinary fast. However, it's impossible to even consider such a move without thinking through all the possibilities- some disastrous- inherent in triggering an extraordinary guarantee. The author covers every base extremely thoroughly. The best contributions a marketing department can make to a quality improvement program is to guarantee customer satisfaction beyond the ordinary. Christopher Hart shows how to do it, like nobody can do. Christopher, we thank you for your superb work. Edward F. Stegman, Marketing Director Cruise Club Holidays
Copyright © 2025 Thriftbooks.com
Terms of Use | Privacy Policy | Do Not Sell/Share My Personal Information | Cookie Policy | Cookie Preferences | Accessibility Statement
ThriftBooks ® and the ThriftBooks ® logo are registered trademarks of Thrift Books Global, LLC
ThriftBooks ® and the ThriftBooks ® logo are registered trademarks of Thrift Books Global, LLC
