Festival and Special Event Management
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Book Overview
Festivals and special events have grown into a massive industry worldwide, generating billions of dollars for regional centres, states and countries. Festivals and special events bring people together to celebrate, to remember, to support and to identify as a community or nation. Festival and Special Event Management 2nd edition provides a comprehensive overview of the theory and procedures associated with the management of festivals and special events. The new edition features new developments, professional ?tools? and a discussion of the role of technology.
Format:Paperback
Language:English
ISBN:0471421820
ISBN13:9780471421825
Release Date:April 2002
Publisher:Wiley
Length:416 Pages
Weight:0.85 lbs.
Dimensions:0.9" x 7.3" x 9.2"
Customer Reviews
1 rating
Comprehensive and up-to-date
Published by Thriftbooks.com User , 21 years ago
Although this book refers only to Australian festivals and events, it's loaded with management lessons, concepts and strategies that are universal. This is the best book I've been able to find on a subject that is scarcely written about (referring to large festivals). Thank you Johnny Allen, William O'Toole, Ian Mcdonnel and Robert Harris for sharing your knowledge.Jason BoschDirector of ArgusFest
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