Focus Groups: Theory and Practice

Name: Focus Groups-Text
Item: Focus Groups: Theory and Practice
Rating: 5
Author: Thriftbooks.com User

(Book #20 in the Applied Social Research Methods Series)

by David W. Stewart, Prem N. Shamdasani, Prem N Shamdasani, et al.

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Book Overview

This new, updated edition of the widely cited classic offers a unique blend of theory and practice in a single, easy to read source. The Second Edition of Focus Groups: Theory and Practice provides a systematic treatment of the design, conduct, and interpretation of focus group discussions within the context of social science research and theory.

Format:Paperback

Language:English

ISBN:076192583X

ISBN13:9780761925835

Release Date:July 2006

Publisher:Sage Publications, Inc

Length:200 Pages

Weight:0.55 lbs.

Dimensions:0.5" x 5.0" x 8.0"

Related Subjects

Business Business & Investing Economics General Medical Medical Books Medicine Politics & Social Sciences Social Science Social Sciences Textbooks

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Focus Groups-Text

Published by Thriftbooks.com User , 17 years ago

The order arrived in a very timely fashion. The book is a good overview of focus group methodology. Thank you.

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Focus Groups: Theory and Practice

(Book #20 in the Applied Social Research Methods Series)

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