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Hardcover Franco Sells Spain to America: Hollywood, Tourism and Public Relations as Postwar Spanish Soft Power Book
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ISBN: 1137299282

ISBN13: 9781137299284

Franco Sells Spain to America: Hollywood, Tourism and Public Relations as Postwar Spanish Soft Power

(Part of the Palgrave Studies in the History of the Media Series)

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Book Overview

A groundbreaking study of the Franco regime's utilization of Hollywood film production in Spain, American tourism, and sophisticated public relations programs - including the most popular national pavilion at the 1964-65 New York World's Fair - in a determined effort to remake the Spanish dictatorship's post-World War II reputation in the US.

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