Gamification by Design: Implementing Game Mechanics in Web and Mobile Apps

by Gabe Zichermann and Christopher Cunningham

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What do Foursquare, Zynga, Nike+, and Groupon have in common? These and many other brands use gamification to deliver a sticky, viral, and engaging experience to their customers. This book provides... This description may be from another edition of this product.

Format:Paperback

Language:English

ISBN:1449397670

ISBN13:9781449397678

Release Date:August 2011

Publisher:O'Reilly Media

Length:182 Pages

Weight:0.93 lbs.

Dimensions:0.3" x 7.1" x 9.2"

Related Subjects

Computers Computers & Technology

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Gamification by Design: Implementing Game Mechanics in Web and Mobile Apps

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