Global Challenges in Responsible Business
(Part of the Cambridge Companions to Management Series)
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Book Overview
Corporate responsibility has gone global. It has secured the attention of business leaders, governments and NGOs to an unprecedented extent. Increasingly, it is argued that business must play a constructive role in addressing massive global challenges. Business is not responsible for causing most of the problems associated with, for example, extreme poverty and hunger, child mortality and HIV/AIDS. However, it is often claimed that business has a responsibility to help ameliorate many of these problems and, indeed, it may be the only institution capable of effectively addressing some of them. Global Challenges in Responsible Business addresses the implications for business of corporate responsibility in the context of globalization and the social and environmental problems we face today. Featuring research from Europe, North America, Asia and Africa, it focuses on three major themes: embedding corporate responsibility, corporate responsibility and marketing, and corporate responsibility in developing countries.
Format:Paperback
Language:English
ISBN:0521735882
ISBN13:9780521735889
Release Date:September 2010
Publisher:Cambridge University Press
Length:332 Pages
Weight:1.10 lbs.
Dimensions:0.6" x 5.9" x 8.9"
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