Global Marketing for the Digital Age

by Bill Bishop

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Current business coin urges companies to "think global" That sounds easy, given the proliferation of the World Wide Web, Smart Cards, E-mail, databases and other wired technology. But how do you... This description may be from another edition of this product.

Format:Hardcover

Language:English

ISBN:0844222542

ISBN13:9780844222547

Release Date:April 1999

Publisher:NTC Business Books

Length:270 Pages

Weight:1.29 lbs.

Dimensions:1.0" x 6.2" x 9.3"

Related Subjects

Business Business & Investing Computers Computers & Technology Economics Education & Reference Global Industrial Management & Leadership Marketing Politics & Social Sciences

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Global Marketing for the Digital Age

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