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The Americanization of Edward Bok

This Pulitzer Prize-winning autobiography charmingly chronicles the life of Edward Bok, the longtime editor of The Ladies Home Journal and a noted philanthropist. Bok wrote of his eventful life, "Every life has some interest and significance; mine, perhaps, a special one. Here was a little Dutch boy unceremoniously set down in America unable to make himself understood or even to know what persons were saying; his education was extremely limited, practically negligible; and yet, by curious decree of fate, he was destined to write, for a period of years, to the largest body of readers ever addressed by an American editor. . . ." Perhaps Bok's success was due to his willingness to champion progressive causes to the wide readership of The Ladies Home Journal. Bok advocated women's suffrage, saving the environment, public sex education, education on prenatal care and children's health, and pacifism. EDWARD BOK (1863-1930), American Pulitzer Prize-winning author, was born in Den Helder, The Netherlands, and came to the United States in 1869. He edited The Ladies Home Journal for 30 years. During that time, it became the first magazine to reach one million subscribers. Bok also wrote books such as Successward and America Give Me a Chance. He established a number of civic programs and awards, including the American Peace Award, the Harvard Advertising Awards, and the Philadelphia Commission. This description may be from another edition of this product.

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Customer Reviews

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Rated 5 stars
Proud to be an American

Edward Bok emigrated from the Netherlands with his family at the age of 6 in 1870 (5 years after the Civil War). He had to learn English and the way of this new country. With the lunch money and bus fare he saved, Edward bought a set of encyclopedias to study famous Americans. He began writing letters asking questions and getting autographed replies from famous figures like Lincoln, Sherman, Grant, Longfellow, Tennyson......

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Rated 5 stars
excellent book

this is a great book, easy reading, and some of the lessons (management style, on own life) I got out of it are still appropriate, even today. Though one has to read sometimes between the lines to figure out what Edward Bok's management style and view on life was. A great story how he helped build the Ladies Home Journal into such a success, and how he shaped life and public opinion at that time. Keeping things simple; stick...

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