It's every graphic designer's nightmare: you finish a huge job, slip in the disc, hit print-and discover a glaring problem that will cost you your deadline, and possibly your client. Such... This description may be from another edition of this product.
I have used this book as a text for college students in Print Production classes during the past two academic years. I don't know what I'd use if this gem didn't exist! Its tone is intelligent, witty and practical, its content is right-on! Further, the book itself is designed well. A prime example of "do what you say"--- form and function blend to delight the eye, hand and mind.
A must have for every graphic designer!!!
Published by Thriftbooks.com User , 22 years ago
This is the most comprehensive work I've found on digital prepress yet! It clearly outlines every aspect of getting jobs printed from choosing the right papers that will be appropriate for your job, to running type over images, to knowing exactly how different types of digital press' work. It is the perfect book for all graphic design students as well as a bible for professionals wanting to know how the industry is changing, and how to avoid the hidden pitfalls that can ruin a job. Buy this book to aviod disasters on press.
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