Helvetica: Homage to a Typeface
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Book Overview
An ode to the beloved typeface
Helvetica is a sans-serif typeface. It is simple and clean, and commonly seen in advertising, signage, and literature. The R has a curved leg, and the i and j have square dots. The Q has a straight angled tail, and the counterforms inside the O, Q, and C are oval. It is an all-purpose type design that can deliver practically any message clearly and efficiently. It is one of the most popular typefaces of all time. Helvetica: Homage to a Typeface presents 400 examples of Helvetica in action, selected from two diametrically opposed worlds. Superb applications by renowned designers are juxtaposed with an anonymous collection of ugly, ingenious, charming, and hair-raising samples of its use.
Format:Paperback
Language:English
ISBN:3037780460
ISBN13:9783037780466
Release Date:January 2005
Publisher:Lars Muller Publishers
Length:256 Pages
Weight:0.40 lbs.
Dimensions:0.9" x 4.8" x 6.3"
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