How to Get to $10M in ARR and Beyond
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Generating revenue in a recurring revenue business is a unique problem to solve. The recurring revenue model poses the same questions for the CEO as well as for those in Sales, Marketing, and Customer Success: How do I grow the business? How do I get my team to perform? Should I hire more people? Why are my customers churning? Should I run more campaigns?This book will give you the answers to these questions and many more. It is written for anyone who works with customers, and is based on a scientific understanding of how revenue generation works in a recurring revenue business. With the knowledge in this book, you will be able to have a strategic conversation in the boardroom, discuss a new lead generating initiative with your marketing team, or coach a customer success manager on how to upsell a customer.
Format:Paperback
Language:English
ISBN:1798143291
ISBN13:9781798143292
Release Date:April 2019
Publisher:Independently published
Length:160 Pages
Weight:0.85 lbs.
Dimensions:8.5" x 0.4" x 8.5"
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