How to Kill a Unicorn: How the World's Hottest Innovation Factory Builds Bold Ideas That Make It to Market

by Mark Payne

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A unique behind-the-scenes look at the groundbreaking methodology that today's most in-demand innovation factory uses to create some of the boldest products and successfully bring them to market.... This description may be from another edition of this product.

Format:Hardcover

Language:English

ISBN:0804138737

ISBN13:9780804138734

Release Date:October 2014

Publisher:Crown Business

Length:289 Pages

Weight:1.25 lbs.

Dimensions:1.1" x 6.2" x 9.8"

Related Subjects

Business Business & Investing Economics

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How to Kill a Unicorn: How the World's Hottest Innovation Factory Builds Bold Ideas That Make It to Market

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