If You've Seen One, You've Seen the Mall: Europeans and American Mass Culture
The Dutch scholar Rob Kroes argues that American culture is "modular,"
continually fragmenting, disassembling, and reassembling itself--and in
the process creating something new. In a series of topical essays that
show why he is one of Europe's leading authorities on American culture,
Kroes probes trends in American advertising, the image of the Vietnam
war in American films, the implications of American vernacular culture as represented in rap music, and other topics.
continually fragmenting, disassembling, and reassembling itself--and in
the process creating something new. In a series of topical essays that
show why he is one of Europe's leading authorities on American culture,
Kroes probes trends in American advertising, the image of the Vietnam
war in American films, the implications of American vernacular culture as represented in rap music, and other topics.
Format:Paperback
Language:English
ISBN:0252065328
ISBN13:9780252065323
Release Date:May 1996
Publisher:University of Illinois Press
Length:216 Pages
Weight:0.73 lbs.
Dimensions:0.7" x 6.0" x 9.0"
Customer Reviews
1 rating
A great perspective on American Culture
Published by Thriftbooks.com User , 24 years ago
Among all the other books on American culture that were written by Americans, If You've One, by a Dutch scholar, is my favorite one. In contrast to many current studies of America, which concentrate on ethnic groups or gender issues, Kroes examines US culture as a whole. A term that Kroes uses over and over again is "quinessentially American," which he tries to define. He offers some great insight, and more importantly, a perspective that can be very useful. Even though it is written for European audiences, I would recommend this book to Americans as well.
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