The International Business Environment: Text and Cases
Appropriate for graduate level (MBA) courses in International Business. This MBA level text focuses on five aspects of the cross border environment: exchange rates and international capital markets,... This description may be from another edition of this product.
Format:Paperback
Language:English
ISBN:0131104969
ISBN13:9780131104969
Release Date:October 1994
Publisher:Prentice Hall
Length:384 Pages
Weight:2.12 lbs.
Dimensions:0.9" x 8.3" x 10.8"
Customer Reviews
1 rating
A well researched Text
Published by Thriftbooks.com User , 24 years ago
This book provides a detailed insight into the issues related to the MNE's and the challenges when you are operating in an international business environment. Where issues such as culture, demography and values are important. The case studies are also very interesting and provides a clear picture of the underlying issue.
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