International Retailing Theory and Research

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Theories that explain Who, What, Where and Why retailers internationalize is the theme of this book. Sternquist s new Strategic International Retail Expansion Model SIRE3 model is presented complete... This description may be from another edition of this product.

Format:Hardcover

Language:English

ISBN:0982726015

ISBN13:9780982726013

Release Date:October 2011

Publisher:Brenda Sternquist Consulting

Length:330 Pages

Weight:1.44 lbs.

Dimensions:0.9" x 6.0" x 9.0"

Related Subjects

Business Business & Investing Economics

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International Retailing Theory and Research

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