THE INTERNET: EFFECTIVE ONLINE COMMUNICATION is a practical introduction to the Internet with a strong grounding in communication theories. What makes this text unique is its perspective: less technical than most how-to books, with a greater focus on how communication principles apply to this new medium, and more practical and accessible than most theoretical books. This blend of theory and practice makes the text invaluable to introductory courses in computer-mediated communication, Internet communication, contemporary media, and even basic communication courses.
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