Internet Messaging: From the Desktop to the Enterprise

This book does not focus exclusively on a single topic, but instead provides a well-rounded discussion on all things email-related. For example, it does not focus exclusively on any one messaging implementation, nor does it get bogged down on technical discussions of protocols and message boundaries, but instead it covers these topics (and more) as part of a comprehensive discussion on electronic mail in general.Each chapter tackles a broad subject and then provides a studied discussion of several touchstone issues related to that discussion. For example, there is a chapter on sending email in an enterprise network which provides ample discussions on several subordinate topics, including an introduction to LDAP directories, a summary discussion on various gateways and integration services that are likely to be used in that kind of environment, and details for configuring popular messaging clients to take advantage of these services.In this regard, Internet Messaging provides a well-rounded introductory discussion on the subject of Internet email at large, making it perhaps the best novice guide on the market. It is especially well-suited for people who are just stepping into messaging concepts, but advanced users and implementors will also find plenty of useful nuggets.

Having only read an excerpt, it's obvious the authors understand e-mail and the valuable role it plays in business-to-consumer communication. If you have customers online, e-mail is a critical part of your communication/marketing strategy. I'm sure this book will help you develop your winning strategy for e-mail. Like Lenny, I'm buying copies for my senior staff.

Important reading for anyone interested in the internet. REQUIRED reading for anyone involved with e-mail, the internet, or e-commerce. I have pre-ordered copies for all my senior staff !!