Introducing Business English
(Part of the Routledge Introduction to English for Specific Purposes Series and Routledge Introductions to English for Specific Purposes Series)
No Customer Reviews
Select Format
Select Condition 
Book Overview
Introducing Business English provides a comprehensive overview of this topic, situating the concepts of Business English and English for Specific Business Purposes within the wider field of English for Special Purposes. This book draws on contemporary teaching and research contexts to demonstrate the growing importance of English within international business communication.
Covering both spoken and written aspects of Business English, this book:
examines key topics within Business English, including teaching Business English as a lingua franca, intercultural business interactions, blended learning and web-based communication; discusses the latest research on each topic, and possible future directions; features tasks and practical examples, a section on course design, and further resources.
Written by two leading researchers and teachers, Introducing Business English is a must-read for advanced undergraduate and postgraduate students studying Business English, Business English as a Lingua Franca, and English for Specific Business Purposes.
Format:Paperback
Language:English
ISBN:1138016314
ISBN13:9781138016316
Release Date:September 2015
Publisher:Routledge
Length:172 Pages
Weight:0.60 lbs.
Dimensions:0.5" x 6.2" x 9.2"
Customer Reviews
0 rating
Copyright © 2025 Thriftbooks.com
Terms of Use | Privacy Policy | Do Not Sell/Share My Personal Information | Cookie Policy | Cookie Preferences | Accessibility Statement
ThriftBooks ® and the ThriftBooks ® logo are registered trademarks of Thrift Books Global, LLC
ThriftBooks ® and the ThriftBooks ® logo are registered trademarks of Thrift Books Global, LLC
