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Paperback A Japanese Advertising Agency: An Anthropology of Media and Markets Book
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ISBN: 0824818733

ISBN13: 9780824818739

A Japanese Advertising Agency: An Anthropology of Media and Markets

(Part of the ConsumAsiaN Series)

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This is the only book of its kind - written by an anthropologist who spent twelve months doing fieldwork in a major Tokyo agency and who has spent the past 30 years studying and living in Japan. By... This description may be from another edition of this product.

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Format: Paperback

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Accounting Accounting & Finance Advertising Business Business & Investing Marketing & Sales Social Science Social Sciences

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