Managerial Economics for Business, Management, and Accounting
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This text aims to show how managerial economic analysis is relevant to decision-making. Managerial economics is a subject which relates closely to more practical business disciplines, including management accounting, marketing and corporate strategy. Topics discussed include consumer behaviour, market behaviour, demand, production, costing, competitive structure, business strategy, pricing and investment. Business studies undergraduates may find the book useful, those studying for MBA's or the DMS may also find the book interesting. Each chapter contains a list of self-test questions and at the end of each chapter, there is a question of examination standard. Answers have been provided at the end of the book.
Format:Paperback
Language:English
ISBN:027303510X
ISBN13:9780273035107
Release Date:January 1900
Publisher:Trans-Atlantic Publications
Length:464 Pages
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