This important and timely book concerns the immediate future of business, society and the economy. We are, says Drucker, entering a new economic era with new trends, new markets, new currencies, new principles, new technologies and new institutions. How will managers and management deal with these new realities? This book, the author explains, "is concerned with action rather than understanding, with decisions rather than analysis." It deals with the strategies needed to transform rapid changes into opportunities; to turn the threat of change into productive and profitable action that contributes positively to our society, the economy and the individual.
We enter in anew economic age with new tendencies , new markets , new technologies and new institutions . If we add a progressively more exigent customers list the competition will be the new Darwinian paradigm . This text develops themes of singular interest , such as the possibilities of surviving of the worker syndicates , the new markets of consume , the deceitful ciphers of unemployment or the necessities of workmanship in the developed countries and those in ways to be.
Still the best
Published by Thriftbooks.com User , 24 years ago
I think Drucker, even after all these years, still stands head and shoulders above the other management gurus, writers, and flash-in-the-pans that we've seen in recent decades. His thoughts and insights are still the most profound in the business and this recent book is no exception.
Gran Libro
Published by Thriftbooks.com User , 24 years ago
es un gran libro, como nos tiene acostumbrados el señor Drucker y les hará muy bien leerlo a los ejecutivos y managers cuyas empresas estan en problemas
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