Marketing Communications in the Pharmaceutical Industry

by Peter Holden

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This book examines the principal elements in the marketing communications process. It is helpful for all those involved in marketing communications in pharmaceutical Industry.

Format:Paperback

Language:English

ISBN:1870905385

ISBN13:9781870905381

Release Date:June 2004

Publisher:CRC Press

Length:714 Pages

Weight:0.53 lbs.

Dimensions:0.3" x 6.1" x 9.2"

Related Subjects

Medical Medical Books Science Science & Math Science & Scientists Science & Technology

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Marketing Communications in the Pharmaceutical Industry

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