Marketing Research for Managers

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The purpose of Marketing Research for Managers is to enable managers to become more informed research users and buyers. The more managers know about how marketing research works, the more effective... This description may be from another edition of this product.

Format:Paperback

Language:English

ISBN:0750654538

ISBN13:9780750654531

Release Date:May 2003

Publisher:Routledge

Length:392 Pages

Weight:1.61 lbs.

Dimensions:0.8" x 7.4" x 9.7"

Related Subjects

Business Business & Investing Economics

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