Mind to Mind Marketing: Communicating with 21st-Century Cusomers

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We are all now familiar with the concepts of relationship marketing, mass customization and one to one marketing, but communicating with customers mind to mind? Doesn't it sound all too fanciful and... This description may be from another edition of this product.

Format:Paperback

Language:English

ISBN:0749433663

ISBN13:9780749433666

Release Date:April 2001

Publisher:Kogan Page

Length:252 Pages

Weight:0.90 lbs.

Dimensions:0.8" x 6.0" x 9.2"

Related Subjects

Business Business & Investing Economics

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Mind to Mind Marketing: Communicating with 21st-Century Cusomers

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