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Hardcover Modern Marketing Research: Concepts, Methods, and Cases Book
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ISBN: 0759391718

ISBN13: 9780759391710

Modern Marketing Research: Concepts, Methods, and Cases

by , , , et al.
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Format: Hardcover

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Book Overview

Descriptive and analytical, MODERN MARKETING RESEARCH: CONCEPTS, METHODS, AND CASES, 2nd Edition is a comprehensive introduction to the practice of marketing research. The book walks you through each... This description may be from another edition of this product.

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Business Business & Investing Economics

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