Being good with money isn't just about what you know. It's about how you behave. And behavior can be difficult to control, even for the smartest of people. Money-whether it's investing, personal finance, or business decisions-is often taught as a numbers game, where data and formulas point us in the right direction. But in the real world, people don't make financial decisions based on spreadsheets. They make them at the dinner table, or in the boardroom, where personal history, unique worldviews, ego, pride, marketing traps, and unusual incentives come into play. "Money Mindset" uncovers the deep psychological mechanisms that shape your relationship with money. This book will help you understand why we make financial decisions the way we do, and how you can transform your mindset to achieve financial success and freedom.
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