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Myths of PR: All Publicity is Good Publicity and Other Popular Misconceptions (Business Myths)
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Myths of PR: All Publicity Is Good Publicity an... 0749479590 Book Cover

Myths of PR: All Publicity Is Good Publicity an...

by
Edition Description

Myths of PR uses popular myths about the theory and practice of public relations as a vehicle for helping startup owners, brand marketers, communications practitioners and students to distinguish between fads and tried-and-tested PR practice. Its purpose is to...

Edition Details
Format:Paperback
Language:English
ISBN:0749479590
Format: Paperback
Condition:
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20.18
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List Price: $25.99
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