What's the difference between a network and networking? Why is networking important? Who belongs in your network? What are the best practices for networking at events and meetings, even if you feel uncomfortable? How do you start or join a conversation? How should you follow up afterward? What does it mean to "prune" your network? Business networking doesn't come naturally for most people, and these critical questions are pondered regularly by architecture, engineering, construction (A/E/C), and environmental professionals at all levels of their careers. This compact, easy-to-read book has four primary objectives for the reader: - Discover the networking techniques that you feel most comfortable with- Learn to utilize networking tools to expand your contact base and develop deeper relationships- Analyze your current network of contacts to determine who belongs in it and how it can grow- Identify the most important contacts in your network and develop a Customer Relationship Management (CRM) program to maintain regular contact Join A/E/C industry thought leader Scott D. Butcher, FSMPS, CPSM for an overview of networking and greatly improve your skill set in the process
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