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Paperback Organizations in the Face of Crisis: Managing the Brand and Stakeholders Book
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ISBN: 1349455296

ISBN13: 9781349455294

Organizations in the Face of Crisis: Managing the Brand and Stakeholders

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Format: Paperback

Condition: New

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Book Overview

Organizations in the Face of Crisis offers a new approach to the treatment of threats to an organization, the brand, and the stakeholders. Case studies and diagnostic tools are used to demonstrate the effects of a crisis and to provide insight and strategies on managing the crisis at hand as well as the long-term effects.

Related Subjects

Business Business & Investing Economics

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