A guide to taking an organized approach to financing and structuring a new business provides helpful advice and strategies for creating a business plan, securing loans and getting credit, finding a location, building a web site, and furnishing the space. Original. 25,000 first printing.
What a wonderful little book. The authors appear to be "organization specialists." They collaborated on other books regarding how to organize your office, home, family, yourself, etc. In writing this book the authors have written about how they organize their own businesses. This is not a theory book. I highly recommend people who want to start a small business, or who currently have a small business, read this highly informative, well organized, small book. It's an easy read and should help anyone get more organized. The contents include the following 5 sections: 1. Getting started 2. The Physical setup 3. Money 4. Business smarts 5. Building your business I particularly enjoyed the first section: Getting started. It covered considerations as to whether to quit your job before you go off on your own - or to start the business as a hobby while you continue to bring in a paycheck. I think the 5th section (Building Your Business) probably should have been discussed after the first section. I would have liked the book better if it had since business plans and marketing plans go hand in hand. I liked the way the authors handled "marketing" by emphasizing the importance of a marketing plan. However, I think it could have been better if Web sites, web pages, and other uses of the Internet had been discussed in the Building Your Business section. In all fairness, the authors do discuss advertising on the Web, but I don't equate that to having a Web presence. Keep in mind that the book was written in 2000, and Web sites were not the norm yet that they are today.
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