Physician Relations Today: A Model for Growth discusses the processes and approaches for creating your own physician relations program. Developing or enhancing a physician relations program can be... This description may be from another edition of this product.
An Good Book for Physician Liasons and Hospital CEOs
Published by Thriftbooks.com User , 18 years ago
I recommend this book to any Hospital CEO or person responsible for Physician Liason/Relations. It will give you a practical guide in understanding how to approach Physician Relations, and quantify the return on investment. Bob Bartel, Consultant MarketWare Systems
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